Wilton is bringing creativity to the kitchen this summer with
NAPERVILLE, Ill., June 08, 2022 (GLOBE NEWSWIRE) — Wilton is launching new products just in time for peak summer entertainment seasons and outdoor celebrations. The new product lines include three themed collections offering enthusiasts trendy and innovative baking and decorating products as well as new monochrome pink and blue decorating lines to make baking a breeze. Plus, fans can spend more time entertaining and less time in the kitchen with the introduction of new Wilton Perfect Results bakeware that offers simple and easy solutions for everyday baking.
“At Wilton, we are always dreaming up, creating and innovating products that our fans will love,” said Ashley Papanikolas, Brand Communications & Community Manager at Wilton. “Parties are an expression of style and with more consumers hosting parties at home, our new line-up arms bakers and decorators with the supplies they need to unleash their creativity in the kitchen and beyond. The dessert possibilities are endless and sure to be delicious and worthwhile for everyone.
NEW! Wilton Theme Collections
Wilton is launching three new themed collections: the whimsically-inspired floral and folk theme, the trendy galaxy theme and the beach-inspired Sealife collection. Each line offers cupcake liners, sprinkles, cookie cutters, frosting decorations and silicone molds.
Pictured from left to right: Wilton introduces three new themed collections, including the trendy Galaxy Collection, the whimsical Floral & Folklore Collection and the beach-inspired Sealife Collection. Each line offers cupcake molds, sprinkles, cookie cutters, frosting decorations and a selection of silicone molds. The collection is available in select stores and online from June.
The Wilton Galaxy theme: With a variety of bakeware and tools, this space-themed product line will make homemade baking out of this world! Product collection highlights include:
- Wilton Outer Space and Galaxy Standard Cupcake Liners, 75 Count; these space-inspired cupcake cases feature three designs: a solid blue; a blue, purple, black and white galaxy print lining; and a gray lining with a moon and star print. SRP: $2.19
- Wilton Galaxy, Planet and Star Sprinkles Set, 6.56 oz. (4 piece set); these nuggets will take your decoration to the next galaxy! Set includes a mix of sanding sugar and star dusting; a planet sprinkles the mixture; a mixture of moon dustings; and nonparels of money. SRP: $6.99
- Wilton Outer Space 11-Cavity Silicone Fondant and Gum Paste Mold; This planet and star fondant mold is perfect for creating galaxy-inspired fondant accents and gumpaste decorations for cakes and other baked goods. SRP: $10.99
- Wilton Set of 3 Metal Outer Space Cookie Cutters (Shooting Star, Moon and Planet)); This trendy galaxy cookie cutter set comes in three fun shapes: a shooting star, a planet, and a moon. SRP: $3.99
- Wilton Planet, Moon and Star Royal Icing Decorations, 0.70 oz. (18 pieces); the sky’s the limit with these adorable planet, moon and star frosting decoration designs. SRP: $6.29
The Wilton Sealife theme: This lovely sea-inspired collection includes everything needed for beach-themed “Under the Sea” parties. Product collection highlights include:
- Wilton Sealife Cupcake Liners, 75 Count; These cupcake liners come in three designs: turquoise, blue printed with crabs and sharks, and pastel coral reefs. SRP: $2.19
- Wilton Starfish and Seashell Silicone Baking and Candy Mold, 6 Cavity; This mini seashell and starfish mold is great for making little treats using Candy Melts to fill goody bags, single-serving cakes, ice cream treats or gummies! MSRP $10.99
- Wilton 3-Piece Under the Sea Metal Cookie Cutter Set; “seas” the day with these adorable sea-themed seahorse, shark and jellyfish cookie cutters! RRP $3.99
- Wilton Crab, Seashell, Seahorse & Shark Royal Icing Decorations, 0.84 oz. (12 pieces); these fun royal icing decorations feature four designs and are cute for making beach themed treats. Each pack contains three crabs, shells, seahorses and sharks. SRP: $6.29
- Wilton Colorful Animals and Stars 6 Cell Dusting Mix, 2.4 oz.; this sprinkle mix contains teal, blue, and light purple confetti sprinkles; square-shaped green, blue and yellow nuggets; teal popping sugar; mix of light blue, dark blue, teal and silver jimmies; and light blue sanding sugar. SRP: $6.29
The Wilton Folklore theme: this enchanted line captures the essence of warmer weather with designs of dragonflies, butterflies and flowers. Product collection highlights include:
- Wilton Spring Butterfly and Flower Cupcake Liners, 75 Count; These lovely cupcake liners feature three designs: a sturdy brown liner; a mustard yellow lining with a white floral print; and a dark green lining with a floral and butterfly print. SRP: $2.19
- Wilton Butterfly and Flower Spring Sprinkles Set, 6.73 oz. (4 piece set); With beautiful textures and a color palette, this dusting set includes four fun mixes: a butterfly dusting mix; gold sanding sugar; purple and green nonpareils; and a mix of flower nuggets. SRP: $6.99
- Wilton Spring Flower Metal Cookie Cutter Set, 3 Piece; make your cookies bloom with the perfect trio of spring cookie cutters – a butterfly, dragonfly and daisy cookie cutter. SRP: $3.99
- Wilton Dragonfly, Butterfly and Flower Silicone Candy Mold, 12 Cavities; Add some whimsy to your celebration or garden party with this tri-pattern mold, featuring dragonfly, butterfly and flower shapes. It’s perfect for fun candy creations, chocolate molds, or even uniquely shaped ice cream for a fun drink on a hot summer day. SRP: $4.99
Introducing Pink and Blue Dessert Accents
Wilton is launching a line of pastel pink and blue decorating products that are perfect for themed parties, including gender reveal, birthdays and more!
- Wilton Rose Themed 6 Cell Dusting Mix, 7.3 oz.; this sprinkle mix offers an assortment of pink and white jimmies, white sugar pearls, heart shapes and popping sugar. SRP: $6.29
- Wilton Blue Themed 6 Cell Sprinkle Mix, 6.77 oz; this unique mix of blues, greens, whites and yellows includes stars, assorted colors of jimmies, confetti and cute sprinkles plus two shades of blue popping sugar. SRP: $6.29
- Ready-to-use Wilton Vanilla Flavored Fondant in Pastel Pink and Pastel Blue, 24 oz; Decorate cakes and other treats in a soft pink or soft blue color with Wilton Pastel Pink Ready Made Fondant. Perfect for lining a birthday cake, making fondant cutouts or shaping decorations, such as flowers, leaves, animals, ribbons and bows, this easy-roll fondant makes cake decorating fun and easy. SRP: $11.49
Additions to the Wilton Perfect Results Collection: this line of durable, non-stick cookware guarantees perfect cooks every time with easy release and even heating. New additions to this fan-favorite range include:
Wilton’s new products are available in-store and online at select mass, grocery and specialty retailers nationwide. To learn more about new products or for baking and decorating inspiration, visit www.wilton.com or follow Wilton on Facebook, Instagram and Pinterest.
About Wilton Brands
We inspire the joy of creativity in everyone, everywhere, every day. Since 1929, Wilton has been helping bakers and cake decorators around the world create sweet treats and beautiful desserts by giving them the tools to make it fun and easy. Wilton is a global leader in cake decorating, candy making, bakeware and party products. Wilton is passionate about bringing the love of baking and decorating to everyone. Learn more at www.wilton.com.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/27bc8edc-99a5-4add-8f76-950d6386d01c
MEDIA CONTACTS: Wilton Brand Communications Pressroom@wilton.com and firstname.lastname@example.org